A crypto airdrop is the distribution of a small amount of tokens to users as rewards for some set of actions required for project promotion or community growth. The point of an airdrop is primarily attracting attention to a project, or receiving something from the community – such as contact details for subsequent advertising, or feedback on product or service functioning through bug hunts and other activities.
Airdrop crypto promotion is an effective marketing tool that makes use of the available pool of tokens within a project to attract and retain users and extract some benefit.
Airdrop Crypto Promotion Service
There are a number of approaches that have to be taken into consideration before an airdrop is launched. First, airdrops are not for free, as the goal is attracting attention and retaining users. That is why projects seeking to simply distribute their tokens for the sake of promotion and increasing the usability of their products or services will soon find that their tokens are instantly sold off on exchanges.
Projects must never conduct airdrops after listing on exchanges, as that will instantly lead to selloffs of the airdropped tokens and the deflation of demand for them.
Projects must create clear guides for users on how to obtain the airdropped tokens. Such an approach will ensure the proper adherence of users to the guidelines of the airdrop and generate organic traffic that will turn into a certain percentage of real users.
- Attract new high-value investors
- Build trust and confidence in your project
- Grow a digital collective of project advocates
- Foster collaboration and communication
- Make your project stand out in a crowded market